In the social media-friendly tool to help increase engagement and visibility. We will discuss the pros and cons of social media.
- Share button (Jetpack)
- Pros: They are encourage the visitors to share and post easily on the platforms like Instagram, Facebook, and Twitter.
- Cons: There are too many buttons that can clutter the layout, or could be slow because of the page’s loading time.
- Embedded Feeds (Smash Balloon Instagram Feed)
- Pros: You see the show is live social content directly on your site and keep in fresh to make sure visually appealing.
- Cons: You have requires periodic token to update and make sure affect is still performing or if not optimized.
- Auto-Sharing (Jetpack)
- Pros: They can save the time by posting a new content is automatically to connect the account.
- Cons: They have less control over the captions, and the time is compared to the manual posting.
On my website for Scratch Bake, I could be using Smash Ballon Instagram Feed and Simple Social Media Share buttons. They are amazing tools for my brand and help us to post the bakery photos, while the customer can share posts.
Also, the social media metrics tracking for the likes, shares, and clicks. I could check how much the users have been using my website to get their attention and which of the posts or likes is the most popular. Sometimes I could adjust the tone, the timing, or the imagery in case need to change in the future or ahead of time.
In summary, social media is friendly for website tools and to help the pros and cons of how those work. They can decide which tools to help them in the future.